The Digital Edge

Every week, discover the websites, tools, and digital strategies helping UK small businesses grow - without the jargon, without the BS.

Turn your best content into a week's worth of marketing

Sep 1, 2026

Turn your best content into a week's worth of marketing

A repurposing framework that turns one piece of content into ten

How to use ChatGPT to write your next email campaign, step by step

Aug 25, 2026

How to use ChatGPT to write your next email campaign, step by step

A real, step-by-step walkthrough using ChatGPT to write an email campaign!

How to research keywords using only free tools!

Aug 18, 2026

How to research keywords using only free tools!

You don't have to pay mega bucks to find your keywords!

I run my entire business on the free version of this tool!

Aug 11, 2026

I run my entire business on the free version of this tool!

The simplest free tool wins for small teams. Here is the proof.

Three things killing your website conversion rate right now

Aug 4, 2026

Three things killing your website conversion rate right now

97 out of every 100 visitors leave without doing anything. Here is why...

82% of small businesses say referrals are their main source of new business. Most have no system for getting them...

Jul 28, 2026

82% of small businesses say referrals are their main source of new business. Most have no system for getting them...

Ask, incentivise, systematise. Most businesses get referrals by accident. Here is how to get them by design.